Services

I help small business websites work the way real customers actually use them.

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I’ve spent years helping businesses, from local shops to global brands, understand how customers actually use their websites. Small business owners don’t need buzzwords or 50-page reports. They need clear fixes that make their site easier to navigate, easier to trust, and more likely to convert.

That’s exactly what I deliver: simple, actionable improvements that help people stay, click, and buy.

Quick Fix Call — $49

Fix the Friction That’s Costing You Customers

Quick Fix Call — $49

A fast, no-pressure way to get expert help on one specific website problem.

You bring one question (ex: “Why aren’t people clicking this button?”, “Is this layout confusing?”, “Which version should I use?”).

I’ll walk you through the fix and give you a clear next step you can apply immediately.

What you get:

• A 15-minute Zoom call

• One targeted, practical solution

• Clear next steps you can implement today

Perfect for: Business owners who don’t want a full audit yet, just a quick, expert answer.

Site Assessment — $149

A low-cost entry point to see if my services are the right fit for your goals. This isn’t an automated scan, it’s a human expert review based on real-world experience running and analyzing small business websites.

I’ll review your website and provide a short written summary of:

• Where friction points are likely hurting conversions or engagement

• Which audit level best fits your current situation

• A few practical next steps you can handle immediately

Turnaround: 3 business days.

Perfect for: business owners who want a professional opinion before committing to a full audit.

Essential Audit — $499

A focused, heuristic website audit using industry standards (Baymard + NN/g + PIR).

You get a scored heuristic checklist for content, navigation, and clarity, plus the Top 5 fixes prioritized by impact.

Deliverables include:

• Scored heuristic checklist

• Short written PIR summary

• Your Top 5 fixes

• 30-minute debrief call (included)

Turnaround: 7 business days.

Perfect for: small businesses or solo founders who want clarity and direction without a full research engagement.

Growth Audit — $1,499

A deeper usability and UX audit that goes beyond issues, it maps out your path forward. This is the level most businesses use before investing in redesigns, marketing pushes, or executive presentations.

You’ll receive all the findings from the Essential Audit, plus:

• Full implementation roadmap with priorities

• 2–3 competitor comparisons

• PIR-framed recommendations

• Optional 60-minute strategy session

Turnaround: 10–14 business days.

Perfect for: Businesses preparing to scale or prepare for redesigns, marketing campaigns, or investor presentations.